Countertap
For local businesses that live and die by reviews

Your reviews are trying to tell you something.

Countertap's tap cards get more customers reviewing you on Google. No app, no typing. Then it tells you, in plain English, what customers keep complaining about, what they love, and which staff member is actually earning the good reviews.

Built for barbershops, salons, gyms, auto shops, restaurants, and any other local business that depends on Google reviews.

Sample dashboard

This Week's Reviews

Trending up

4.8

Avg. rating, 90 days

37

New reviews this month

What people keep saying

“Front desk is amazing”up, praise
“Wait time getting long”up, complaint
Tuesday closer hands out 4x more cards than Saturday crew

Built for local businesses of every kind

BarbershopsSalonsGymsAuto shopsRestaurants & cafesMed spasDental & orthoCar washesHVAC & plumbingChiropractors & PTDetailing

How it works

Three simple steps. Nothing for your customers to download.

Step 1

Hand them a card

A customer taps their phone on a card, or scans the QR code on the back. Their Google review page opens right away. No app, no typing, no login.

Step 2

Reviews roll in

Every review you get, past and present, lands in one screen. You stop hunting for feedback across email alerts and the Google app.

Step 3

You get told what matters

Top complaints, top praise, who's earning the good reviews, and whether things are getting better or worse. Not a wall of text to read.

Features

Everything you need, nothing you have to read.

Countertap turns raw reviews into three decisions: what to fix, what to keep, and who to reward.

All reviews in one place

Every review you have ever received, in one screen. No more digging through the Google app.

What people keep complaining about

The top 3 recurring complaints, not one-off reviews you already know about.

What people keep praising

The top 3 things working, so you don't accidentally change what's already winning.

Getting better or worse

A rolling 90-day trend, so you catch a slide before it shows up in your star rating.

Replies written for you

AI drafts the response. You read it, tweak it if you want, and send. Seconds, not minutes.

Text or push when a review lands

Know the moment a new review comes in, good or bad, instead of finding out weeks later.

Card usage and tap analytics

See how many people tapped a card versus how many actually left a review.

Who's actually using the cards

Per-card and per-staff numbers, so you can see who's handing cards out and who isn't.

Pricing

Simple tiers. Card counts included, not metered.

Prepay annually and get 2 months free. Cancel anytime, this is a software subscription, not a contract.

Starter

Everything you need to get more reviews and understand them.

$99/mo
  • 5 tap cards
  • All reviews in one place
  • Top 3 complaints & top 3 praise
  • Ranked actions to take, with the reason
  • 90-day sentiment trend
  • AI-drafted replies
  • Text/push alerts on new reviews
  • Card usage & tap analytics
  • 1 location, 1 seat
Get started
Most popular

Growth

For businesses ready to put staff and competitors in the picture.

$169/mo
  • Everything in Starter
  • 12 cards + 2 counter stands
  • Per-card & per-staff attribution
  • Early warning on rising complaints
  • Track 2 competitors weekly
  • Auto-reply to easy 5-star reviews
  • Monday weekly digest email
  • Unlimited history, 3 seats
Get started

Pro

Multi-location rollups for growing groups.

$249/mo
  • Everything in Growth
  • 25 cards
  • All locations in one screen
  • Track up to 5 competitors
  • Free-text Q&A over your reviews
  • Branded monthly PDF report
  • CSV export
  • Unlimited seats
Get notified

v1 ships Starter and Growth first. Pro's multi-location tools get built once businesses on Growth are ready to grow into them.

Waiting on Pro, or not ready to buy yet?

Join the waitlist and we'll reach out when Pro ships or when you're ready to get set up.

No spam. One email when we're ready for you.

FAQ

Questions worth answering up front

No. Tapping the card or scanning the QR code opens their phone's browser straight to your Google review page. Nothing to install, nothing to log into.

No, it points customers straight at it. Countertap connects to the Google Business Profile you already have and makes it easier for happy customers to actually leave a review there.

No, and we never will. Every customer who taps a card gets the exact same review link, no matter how they feel. Sorting customers by how happy they are before asking for a review breaks Google's rules, and it's not something we build.

Under about 15 reviews a month, the AI summary isn't reliable yet, so we won't force a weak one on you. You'll see your tap counts instead and a nudge to keep handing out cards. That's the real fix.

Any local business that depends on Google reviews to bring in customers: barbershops, salons, gyms, auto shops, restaurants, med spas, dental practices, car washes, HVAC and plumbing, chiropractors, physical therapy, and more.

It's a close match in timing between a tap and a review showing up, not proof that one specific tap caused one specific review. We're upfront about that in the dashboard. We'd rather you trust the number than oversell it.

Stop guessing what your customers think.

Set up your account in a couple minutes and start turning taps into Google reviews today.

Get started